My oldest loves basketball. He loves playing, watching, reading about, and every other element of the game. I’m trying to be interested and engage with the sport because he is important to me. One facet of the sport that actually fascinates me is the argument about which player is the greatest of all time. I don’t know enough to engage it meaningfully, but I’d argue that Michael Jordan has had the greatest cultural impact. From the game itself to pop culture to how the business of basketball is conducted, he is the “slam dunk” favorite in the conversation. That presence, which transcends the s...